What has happened to intimacy?

Photo: © Jean_Nelson 

81st Academy Awards, 2009No – I am not after marriage guidance but I felt compelled to write about an experience I had last night ( stop right there – that is NOT what I mean).  No –  last night I went to see one of my musical heroes Peter Gabriel at the O2.  And perhaps this is a tell tale sign that I’m getting on a bit but I just wanted people to stop concentrating getting their camera settings on their phones just so in order to take endless pictures and video to share with their friends – and instead just listen and experience the music…and then remember it …in their heads.


 This got me thinking about technology generally and the candidate experience.  So while I found it incredibly useful to be  able to book my ticket for the concert online – once I was there and didn’t really want technology getting in the way of my enjoyment of the concert.  And if  I was applying for a job – while I would appreciate the technology that allowed me to do that quickly and efficiently – once I had done it I would expect some level of human interaction.


There is always room for process – but with signs that the market is turning – how many candidates can you honestly say have had a really good experience.  While during the recession  you may have had  a high a volume of candidates that you couldn’t help – did you actually add any value to them?  Did you for instance point them to a suite of advice guides that may give them some pointers.  Or did they get a standard we cant help you e-mail – or worse no reply at all.


I still have some great pictures of that  Peter Gabriel concert  in my head.  What picture of your brand have those candidates got in theirs?




Related Post

Why Twitter’s Move to 280 Characters is a Bad Idea... Updates to social media platforms are becoming a far more regular occurrence these days, as the companies behind them roll out various tweaks and new ...
What PRs can learn from S Club 7 Ain't no party like an S Club party © AnnaOmelchenko I’ll be joining thousands at The O2 this weekend to relive school discos sp...
All I want for PR 2018 – the good and the ba... New Year, new start and a new world of PR? In the ever changing society we live it can be hard to keep up. But let’s face it, scarily 2018 is fast ...

Leave a Reply

Your email address will not be published. Required fields are marked *