Paid SocialEffective global PR – without breaking the bankThe £100,000 article – process safety engineerFrom press release to Sky NewsThe Association of Professional Staffing Companies (APSCoFrom standing start to thought leaderStrategic planning secures international coverageExclusive deal with industry leading publicationAn authoritative voice in response to a national crisisImproving prospects for disabled jobseekersPaid SocialEffective global PR – without breaking the bankThe £100,000 article – process safety engineerFrom press release to Sky NewsThe Association of Professional Staffing Companies (APSCoFrom standing start to thought leaderStrategic planning secures international coverageExclusive deal with industry leading publicationAn authoritative voice in response to a national crisisImproving prospects for disabled jobseekersPaid SocialEffective global PR – without breaking the bankThe £100,000 article – process safety engineerFrom press release to Sky NewsThe Association of Professional Staffing Companies (APSCoFrom standing start to thought leaderStrategic planning secures international coverageExclusive deal with industry leading publicationAn authoritative voice in response to a national crisisImproving prospects for disabled jobseekers

CASE STUDIES

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Paid Social

RBL Associates is a specialist search and selection firm operating in the technology sector across Europe, the Middle East and Africa which focuses on sales team roles.
What we did for them
We were tasked by our client to generate new leads using an e-book they had developed. We advised our client that the most effective way to attract interest from their desired audience – hiring managers in the technology sector – would be to develop a lead generation strategy utilising paid LinkedIn ads.
To ensure that this was a success we:

Targeted specific job titles in the sector

WE THINK

8 overlooked ingredients of a successful blog post

In my short time at BlueSky, I’ve written a lot of blogs. This has meant a fair amount research on what makes a great post, and also reading some which aren’t very good at all! If my experience has taught me anything, by making sure you do these often overlooked things, you can take your blog to the next level. So, here’s my list of 8 overlooked ingredients for a successful blog post:
1. Making a point
This might seem obvious, but many blog articles have nothing to say. Well, they might have something to say, but they don’t have a