How do you know if you’re getting ROI from PR?

BlueSky PR in Only Marketing Jobs on how to measure the return on investment of your PR activities.


We asked our clients how they measure the ROI of their PR activities and the answers ranged based on their objectives:

Source: How do you know if you’re getting ROI from PR?


If you missed Tracey Barrett’s presentation on making money from recruitment PR at the Recruitment Leaders Connect conference on 9th March, fear not.  You can catch more from Tracey on measuring the ROI of your PR at the Recruitment Marketing Masterclass on 22nd March with Lisa from Barclay Jones, and in a webinar with the Association of Professional Staffing Companies (APSCo) on 28th March.

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