Social Media Tips: Facebook
In our last newsletter, we handed out some tips on how to use Twitter to help grow your recruitment business. This time, we’re looking at how Facebook can also serve as a great way to find and engage with both clients and candidates.
When setting up your Facebook page, make sure that you create a company page rather than a group. This will allow you to gain likes for your page and more importantly a page enables greater interaction with your [...]
Continue Reading →Twitter: Uniting a nation
Today marked the 93rd anniversary of the the first Armistice Day, and as people across the UK prepared to pay their respects in the annual two minute silence, I found myself asking colleagues a rather odd question: will there be a Twitter silence as well?
To find the answer to this question I turned to Twitter itself and less than a minute later I had found the Twitter silence hashtag along with various supporting account profiles. Reading through the discussions I found [...]
Continue Reading →Old Dogs and New Tricks: my take on social media in recruitment
I have attended two recruitment in social media events recently and although I thought I was fairly social media savvy – I definitely learned some interesting new stuff showing that you can indeed teach an old dog new tricks!
The first was the UK Recruiter and HB RIDA Directors’ Networking Event. The first presentation was from Sophie Relf the Head of Marketing Strategy at Guardian Jobs. While I didn’t actually agree with a lot of her comments (‘social media is a walled [...]
Continue Reading →Is good customer service dead and buried?
You only have to glance online to hear nightmare stories of poor customer service, and like most of us I have had my fair share. Only last week I had the ‘pleasure’ of flying Ryanair and experienced its awful service. Whilst I understand the phrase ‘you get what you pay for’ – surely speaking to customers with no respect, or worse still, rudely shouldn’t happen regardless of whether you are flying on a low cost airline?
On my way on to [...]
Continue Reading →Social Media Tips: Twitter
In our last newsletter, we handed out some tips on how to use LinkedIn to help grow your recruitment business. This time, we’re looking at how Twitter can also serve as a great way to find and engage with both clients and candidates.
Fill out your Twitter bio and upload a picture. A profile with no information can put off potential followers. People like to know they’re communicating with a human being, so it’s important to say who you are and [...]
Continue Reading →Case Study: Handle Recruitment
The successful social media campaign
The company
Handle Recruitment is the leading recruitment consultancy for the media and entertainment industries. With more than 30 years’ experience, Handle has grown to encompass the wider demands of the increasingly complex media and entertainment arena. It is the only consultancy to have divisions dedicated to providing permanent, temporary, contract and interim solutions across all core business functions.
The challenge
BlueSky PR started work with Handle in 2010 with the brief of providing PR and communications support. Following [...]
Continue Reading →There’s a drumming inside my head …and it’s social media
I have just returned from just under three weeks away. I had a great time travelling around the States. And as I always do when I am on holiday, I take my blackberry but I turn off data roaming. No e-mail, no Twitter, no Facebook…. and definitely no logging on to free wifi ..nothing. And it was soooo liberating.
Now don’t get me wrong – I am a huge fan of social media and you’ll regularly find me tweeting away, ‘working’ [...]
Continue Reading →Why people power did not close The News of the World
I bought the last copy of The News of The World last Sunday. Not because I supported the paper in any way shape or form but, from a professional point of view, I wanted to own a piece of publishing history. I can’t remember a time in my whole life ( almost half a century) an instance of a newspaper closing down in the midst of such a scandal.
However, I have heard a lot of people talking about how we should celebrate the [...]
Continue Reading →Connectiquette
Having just heard the new phrase ‘Connectiquette’ I decided to look into the etiquette of managing connections online.
Technology has brought us all closer together. Social networks have provided platforms making it easy to connect with long-lost friends and family, new friends, business colleagues and other people who have similar interests, aspirations and goals. They have also become crucial in job search and career management.
However good etiquette is still essential. Its infuriating when you get inundated with asks and requests [...]
Continue Reading →I had the pleasure of being one of the guests at Jobsite’s Fresh Thinking event on Wednesday. I wasn’t sure what to expect. I see myself as fairly social media savvy and so wasn’t sure that I would learn anything new. What I forgot was that sometimes you may not learn anything new – but you learn how the apply the things that you do know in a different way – and Scott Stratten certainly did that for me. Some of the takeaways [...]
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