Brand New You – Building brand and reputation within a recruitment business
Brand new you: Building brand and reputation within a recruitment business
Our own Managing Director, Tracey Dunn, presentation from the Recruitment Agency Expo
Case Study: Twenty Recruitment
Media Relations in Action
The company
Twenty Recruitment was formed in January 2009, in the depths of the recession, by Paul Marsden and Adrian Kinnersley who were responsible for the rapid growth and sale of Astbury Marsden. The company specialises in mid to senior level appointments within the professional services, financial services and commerce & industry sectors across technology, finance and IT.
The challenge
While the company had recruited a number of senior consultants who were real experts in their field, in early 2009 [...]
Continue Reading →Old Dogs and New Tricks: my take on social media in recruitment
I have attended two recruitment in social media events recently and although I thought I was fairly social media savvy – I definitely learned some interesting new stuff showing that you can indeed teach an old dog new tricks!
The first was the UK Recruiter and HB RIDA Directors’ Networking Event. The first presentation was from Sophie Relf the Head of Marketing Strategy at Guardian Jobs. While I didn’t actually agree with a lot of her comments (‘social media is a walled [...]
Continue Reading →There’s a drumming inside my head …and it’s social media
I have just returned from just under three weeks away. I had a great time travelling around the States. And as I always do when I am on holiday, I take my blackberry but I turn off data roaming. No e-mail, no Twitter, no Facebook…. and definitely no logging on to free wifi ..nothing. And it was soooo liberating.
Now don’t get me wrong – I am a huge fan of social media and you’ll regularly find me tweeting away, ‘working’ [...]
Continue Reading →I had the pleasure of being one of the guests at Jobsite’s Fresh Thinking event on Wednesday. I wasn’t sure what to expect. I see myself as fairly social media savvy and so wasn’t sure that I would learn anything new. What I forgot was that sometimes you may not learn anything new – but you learn how the apply the things that you do know in a different way – and Scott Stratten certainly did that for me. Some of the takeaways [...]
Continue Reading →Social media – how do recruiters compare?
Anyone reading this blog is likely to have found it through social media, so I don’t need to explain how much of a buzz there is around social media in recruitment at the moment. However as a PR company I like to think we have a slightly different take on it – although we know how to how to use these tools in the recruitment process, our focus is more on using social media to promote the recruiter’s brand and [...]
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